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Welcome to the 29th AACB Annual Conference

In partnership with Visit Sunshine Coast we’re pleased to welcome colleagues, partners and industry leaders to the beautiful Sunshine Coast.

The conference theme, The Next Wave: Exceeding Tomorrow’s Expectations fits perfectly in this stunning setting as together we’ll explore the “next wave” of trends and opportunities with shared learning, compelling speakers and rubbing shoulders with industry leaders. The social events will take in the best of the coastal region as you savour Queensland’s ocean and hinterland bounty.

Sunshine Coast as a progressive regional centre is the perfect backdrop to take home destination stories of authentic and innovative ways to exceed your clients expectations, now and in the future.
We promise you will leave this beachside conference with a taste of the destination and be ready for ‘the next wave’.

We look forward to seeing you in Queensland in August.

Michael Matthews

Chair, Program Committee

Andrew Hiebl

CEO, Association of Australian Convention Bureaux

We thank our premium partners:


Queensland’s Sunshine Coast is very pleased to welcome delegates to the 29th AACB Annual Conference, and we look forward to showing how regional destinations can be major players in the convention sector.

The Sunshine Coast is known as the ‘naturally refreshing’ destination, with the benefits of a spectacular natural setting complemented by easy accessibility. In many ways our region offers a ‘natural amphitheatre’ for hosting conventions, with invigorating venues that make the most of our beautiful coastline and dramatic Hinterland.

We hope to surprise you with the diversity that the Sunshine Coast offers. We’re proud of our sunshine and coast, but we offer so much more: the highest quality produce, exhilarating adventures, indulgent retreats, iconic Glass House Mountains, lush rainforests and the development of a new international airport that will help us attract even more conventions and events to our region.

The Sunshine Coast has proven not to be constrained by location and facilities to host high yielding incentive and business events. As a regional destination, we can offer the same level of service and innovation, but with the added benefits of the breath-taking landscapes and accompanying activities that you don’t come across in metro locations.

During your visit, our dedicated team at Business Events Sunshine Coast will ensure that you experience first-hand the ‘people, product and place’ that contribute to making the Sunshine Coast one of the most exciting and fastest growing business event destinations in the country. 

Simon Latchford

Chief Executive Officer, Visit Sunshine Coast